Those who had it written
in their roots.
You vinify wine. Cook. Run a festival. Manage a museum… But, who are you? Why do you do it? And how do you communicate? Through strategic thinking, we transform what you do into an identity—defining its personality and setting up a tone of voice that emphasise its uniqueness. Together—with no rush—we will give form to that identity. Creating a brand that speaks from the heart. With a purpose. And forging timeless emotional bonds.
NEED / CHALLENGE
Vins de la Terra is a trademark that aims to hold a group of independent wines together, which are vinified by winemakers who have no brand and operate outside any appellation. Its goal is simply to give a bit of structure and momentum to getting these wines to market.
SOLUTION
The symbol proposed for them came out, naturally, from their own initials. Joined, they gift us a lovely vine that springs from the earth—born of the nature that surrounds us and of what unites them.